For marketers of provincial businesses and for brands interested in building awareness and growth, Special Olympics is the right partner. Together, we are good for business and good for the province.

Corporations sponsor Special Olympics because they share our brand values and our Programs touch so many people around the province and world. We are a trusted organization that reaches around the province and deep into local communities. Our Programs succeed in changing lives, building advocacy networks and creating a lasting positive impact – which is why consumers recognize us as a brand deserving respect, loyalty and good will. The public trusts Special Olympics, which is why a Special Olympics corporate sponsorship pays off for our partners.

Corporate partnerships with Special Olympics strengthen partners’ brand value, build loyalty and promote business objectives while enabling us to do our work. Through local Programs that serve over 25 different communities, Special Olympics has the reach to give sponsors provincial visibility and the depth to offer abundant opportunities to get involved at the community level.

Our customized sponsorship opportunities exemplify the power of a partnership with Special Olympics. There are many ways to get involved. Founding partner The Automobile Dealers Association of Newfoundland and Labrador has been a provincial partner with the movement since 1986.

Special Olympics sponsorships increase sales and brand awareness, but sponsors often find partnership benefits even more profound: increased employee morale and loyalty.

I have been astounded by the responses of staff to our Special Olympics sponsorship – numerous expressions of gratitude for the opportunity to be involved, pride in Bank of Ireland for its support of the Games, and a desire that we won’t let the feeling evaporate, that we find a way to remain involved, It has been a wonderful team effort with everyone united in pursuit of a shared goal!

Mike Soden
CEO of the Bank of Ireland
2003 World Games Sponsor

Special Olympics offers corporate sponsorship packages at various levels. Sponsors can support an ongoing provincial program, the Provincial Games or major initiatives within the movement. Each Special Olympics corporate relationship is individually structured to best meet the company’s objectives and Special Olympics’ needs. These relationships combine cash donations, in-kind contributions and marketing support with the frequent addition of employee volunteer programs and other community-based opportunities.

Partner with Us

Special Olympics corporate partnerships give so much back to your company: strengthening community bonds, boosting brand equity, increasing employee morale and creating good feelings about your contributions to the world. To discuss building a successful sponsorship package for your company, please contact our Executive Director today.

Special Olympics realizes that one size does not fit all. We offer a variety of ways to partner with us to fit your company’s needs and help you meet your marketing and business objectives.

Special Olympics Provincial Sponsor
Multi-year partnership offering marketing and promotional rights and benefits, as well as alignment with any Special Olympics proprietary activity.

Promotional Partnership
A specified promotional partnership with exclusivity during the affiliation period. This can be a one-time promotion or a multi-year partnership. Marketing and promotional rights and benefits offered during the affiliation period.

Provincial Games and Championships Partnership
Reach hundreds of athletes, their coaches, families, friends, volunteers and spectators from around the province every years at the Special Olympics Provincial Games. Leverage your Provincial Games partnership as a platform for consumer-targeted promotions.

Community Support
Support your local community. With twelve active Special Olympics clubs around the province Special Olympics strategically links you to your target audience province wide. S For more information about partnerships on a local level, contact your local Program. To locate a region or Program, use our Program Locator.